CERTIFIED CHIEF FINANCIAL OFFICER (C-CFO)™

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Program Overview

Earn an Elite Global Certification from a Prestigious Top-Ranked Uuniversity.

In today’s rapidly evolving business landscape, the role of the Chief Financial Officer (CFO) extends far beyond traditional financial management. The Next Generation CFO Leadership Program is designed to prepare finance leaders for the multifaceted challenges of the future, blending strategic financial acumen with leadership, innovation, and a deep understanding of digital transformation.

This comprehensive program combines cutting-edge academic theory, practical insights from industry leaders, and hands-on experience with the latest financial technologies to empower participants to become strategic partners in their organizations. Participants will engage in a dynamic learning environment, exploring topics such as strategic management, corporate performance, next generation leadership, finance transformation, mergers and acquisitions, advanced corporate finance, ESG & sustainability, data analytics and the impact of emerging technologies on finance.

Through a combination of lectures, case studies, interactive workshops, and leadership development exercises, attendees will cultivate the skills necessary to drive their organizations forward in an increasingly complex and digitalized world.

Who Should Attend

CFO’s and Finance Directors
FP&A Managers
Finance Managers
Financial Controllers
Senior finance professional aspiring to step into the CFO role

CFO’s and Finance Directors
FP&A Managers
Finance Managers
Financial Controllers
Senior finance professional aspiring to step into the CFO role

Program Outlines

Module 1: Strategic Management and Business Partnership

1.1 CFO as a strategic business partner
1.2 Understanding the Dynamics and situational analysis
1.3 Strategy formulation and making Strategic Choices
1.4 Strategy to Execution
1.5 OKR Framework and best practices
1.6 Making Strategy Work and practical tips

Module 2: Next Generation Finance Leadership

2.1 Agile, Purpose, inner- directed influence
2.2 The Influential Leaders
2.3 Transformational Strategic Leadership
2.4 Accelerating Innovation for Broader Impact

Module 3: Mergers & Acquisitions and Advanced Corporate Finance

3.1 Investment appraisals and business valuation
3.2 Mergers & Acquisitions
3.3 Fund Raising
3.4 Corporate Restructuring and value creation
3.5 Optimizing FP&A Processes.
3.6 Ethica in AI & Finance.

Module 4: Finance Digital Transformation & Analytics

4.1 Finance Digital Transformation Strategies
4.2 FP&A Transformation and Automation
4.3 Generative AI & Chat GPT for finance
4.4 Data analytics to support decision making
4.5 Cyber security and technology risk management

Module 5: Corporate Performance & Reporting

5.1 Key Performance Indicators (KPI’s)
5.2 Corporate Performance Management
5.3 Performance Management Digitization
5.4 ESG & Integrated Reporting
5.5 Data storytelling and visualization

Module 6: 1 to 1 CFO Coaching Session

6.1 One to One coaching session with a global CFO coach

Early registrations are encouraged. Seats fill up quickly!

What you'll Learn?

Understanding the strategic role of the CFO in driving business performance and shareholder value.
Learning how to align financial strategies with corporate objectives to promote sustainable growth.
Define the strategic foundation for an organization, including vision, mission, and core values.
Conduct a comprehensive situational analysis using various strategic tools.
Develop directional and competitive strategies based on analysis.
Create clear and measurable objectives and action plans.
Adapt and update the strategic plan to respond to changing circumstances.
Understand strategy execution mechanisms using Balanced Scorecards and OKR’s
Gaining insights into leading strategic initiatives and investments that support the company’s long-term vision.
Learning how to foster a culture of innovation within the finance function and the broader organization.
Enhancing leadership skills to effectively lead and manage high-performing finance teams.
Developing competencies in change management to lead the finance function and the organization through transformational changes.
Cultivating executive presence and communication skills to influence key stakeholders and drive organizational success.
Exploring strategies for mergers, acquisitions, and divestitures to drive growth and competitive advantage.
Conduct comprehensive due diligence and apply robust valuation methods to inform decision-making.
Navigate the complexities of deal structuring and negotiation with confidence.
Gaining insights into the impact of digital technologies on finance and how to lead digital transformation efforts.
Learning how to leverage data analytics and business intelligence tools to inform strategic decision-making.
Understanding the role of the CFO in cybersecurity and data governance.
Learning how to build effective financial and non-financial KPI’s and build successful performance management in your organization.
Learning how to integrate ESG (Environmental, Social, and Governance) factors into financial and strategic planning.
Preparing to lead the finance function in supporting corporate sustainability goals.
Learning practical data storytelling techniques to deliver memorable presentation inspire for actions.

What you'll Learn?

Understanding the strategic role of the CFO in driving business performance and shareholder value.
Learning how to align financial strategies with corporate objectives to promote sustainable growth.
Define the strategic foundation for an organization, including vision, mission, and core values.
Conduct a comprehensive situational analysis using various strategic tools.
Develop directional and competitive strategies based on analysis.
Create clear and measurable objectives and action plans.
Adapt and update the strategic plan to respond to changing circumstances.
Understand strategy execution mechanisms using Balanced Scorecards and OKR’s
Gaining insights into leading strategic initiatives and investments that support the company’s long-term vision.
Learning how to foster a culture of innovation within the finance function and the broader organization.
Enhancing leadership skills to effectively lead and manage high-performing finance teams.
Developing competencies in change management to lead the finance function and the organization through transformational changes.
Cultivating executive presence and communication skills to influence key stakeholders and drive organizational success.
Exploring strategies for mergers, acquisitions, and divestitures to drive growth and competitive advantage.
Conduct comprehensive due diligence and apply robust valuation methods to inform decision-making.
Navigate the complexities of deal structuring and negotiation with confidence.
Gaining insights into the impact of digital technologies on finance and how to lead digital transformation efforts.
Learning how to leverage data analytics and business intelligence tools to inform strategic decision-making.
Understanding the role of the CFO in cybersecurity and data governance.
Learning how to build effective financial and non-financial KPI’s and build successful performance management in your organization.
Learning how to integrate ESG (Environmental, Social, and Governance) factors into financial and strategic planning.
Preparing to lead the finance function in supporting corporate sustainability goals.
Learning practical data storytelling techniques to deliver memorable presentation inspire for actions.

Certification

Program Key Features

Live Sessions

Experience live online sessions with faculty and cohort success coach and periodic guest lectures from industry leaders.

Experimental Sessions

Participate in practical learning experiments, activities and discussions to develop your understanding of key programme concepts.

Acclaimed Case Study

Explore award-winning case
studies with real-world examples
of strategic challenges and
opportunities faced by leading companies.

Global Alumni Benefits

Gain HOFT ACADEMY alumni status upon completion of the programme and receive select alumni benefits.

Success Coach

Craft your learning journey in line with your career goals with a success coach assigned to your cohort.

Global Peer Group

Network with accomplished peers from around the globe and gain new approaches to leadership.

World-renowned Trainer

Glean insights from renowned faculty and industry experts who are at the cutting edge of innovation.

On-campus networking

Meet multiple cohort peers, industry experts, and faculty during two days of on-campus networking.

Live Sessions

Experience live online sessions with faculty and cohort success coach and periodic guest lectures from industry leaders.

Experimental Sessions

Participate in practical learning experiments, activities and discussions to develop your understanding of key programme concepts.

Acclaimed Case Study

Explore award-winning case
studies with real-world examples
of strategic challenges and
opportunities faced by leading companies.

Global Alumni Benefits

Gain HOFT ACADEMY alumni status upon completion of the programme and receive select alumni benefits.

Success Coach

Craft your learning journey in line with your career goals with a success coach assigned to your cohort.

Global Peer Group

Network with accomplished peers from around the globe and gain new approaches to leadership.

World-renowned Trainer

Glean insights from renowned faculty and industry experts who are at the cutting edge of innovation.

On-campus networking

Meet multiple cohort peers, industry experts, and faculty during two days of on-campus networking.

Trainer Of This Program

Dr. Rachad Baroudi distinguishes himself as a preeminent Strategy & Performance Advisory Leader with a comprehensive background spanning over 29 years across the USA, Canada, and the Gulf Cooperation Council (GCC) region. His expertise encompasses a wide array of disciplines, including policy development, strategic planning, and performance management, fortified by his significant roles in various sectors such as aerospace, hospitality, and manufacturing.

In the realm of strategic planning and policy development, Dr. Baroudi has demonstrated exceptional skill in crafting strategic plans and policies for both public and private entities. His proficiency in developing and implementing Key Performance Indicators (KPIs) and Balanced Scorecards has proven instrumental in refining organizational performance and strategic direction.

His role as a performance management expert is marked by his adeptness in utilizing best practices for monitoring and evaluating governmental and corporate performance. Through developing mechanisms for KPI consistency and building analytical models, he has significantly contributed to enhancing the operational efficiency and effectiveness of numerous organizations.

Dr. Baroudi’s extensive experience in manpower planning, audit and quality control and business consultancy underscores his versatility and commitment to operational excellence. His technological proficiency, including expertise in PeopleSoft ERP, Oracle ERP, and Business Intelligence, further amplifies his capability to lead and innovate in the digital transformation era.

Islam Saadany is a seasoned Strategy Consultant and Managing Director at Forefront Consulting, renowned for aiding businesses in crafting and executing sustainable growth strategies. With a diverse portfolio of over 50 clients across more than 25 industries in 4 countries, Islam has demonstrated exceptional skill in navigating companies through strategic planning, execution, monitoring, and control. His consulting career began in HR and management, focusing on internal process restructuring, before venturing into strategic advisory to facilitate company growth and operational excellence.

His work is characterized by a deep understanding of strategic planning and management, with a notable ability to transform long-term aims into actionable, achievable objectives. Islam’s broad experience includes engagements with regional and multinational corporations, large local enterprises, scale-ups, and startups, providing a rich tapestry of industry insight and strategic acumen.

Islam Saadany’s expertise in strategic planning, coupled with his instructional roles at prestigious institutions, underscores his commitment to fostering sustainable business growth. His work with Forefront Consulting and dedication to teaching at Swiss School of Management and ESLSCA University highlight his comprehensive approach to strategy and business development. Through his strategic consultancy, Islam empowers organizations to achieve structured growth, demonstrating his integral role in shaping the future of businesses across various sectors.

Mohamed stands as a distinguished Global Finance & Strategy leader. With over 20 years of extensive experience in global multinational companies such as J&J, Novartis, Allergan, Takeda, and Energizer, throughout his career, he has successfully navigated multiple international senior finance and strategy roles across the globe, contributing to the success and growth of these renowned organizations.

Beyond his corporate leadership, Mohamed is also recognized as an International Finance & Strategy trainer. His professional certifications includes being a CGMA (Chartered Global Management Accountant) from the CIMA Chartered Institute of Management Accountant in the UK, an FPAC Certified Corporate FP&A professional accredited by the AFP Association for Financial Professionals in the USA, a CSCA Certified Strategy & Competitive Analysis expert from the IMA Institute of Management Accounting in the USA, an OKRP Certified OKR practitioner from the OKR Institute, and a CSP Certified Strategy Professional, a CBSP Certified Balanced Scorecards Professional, and a Certified KPI Professional from the prestigious KPI Mega Library in Australia. Further enhancing his credentials, With an MBA in Finance & Investment.

His comprehensive skill set positions him as a seasoned professional capable of delivering exceptional insights and leadership in the realms of international finance and strategic management.Mohamed has trained more than 2000 business professionals worldwide in Finance, strategy, and digital transformation, he has played a pivotal role in enhancing the skills and expertise of individuals across diverse industries. His impactful training programs cover a broad spectrum of crucial areas, including Strategic planning, Strategy Digitization, Finance Business Partnering, Data Storytelling, Finance digital transformation, financial modelling, FP&A transformation, and Next-generation FP&A. Through these initiatives, he has successfully contributed to the professional development of participants, empowering them with the knowledge and capabilities needed to excel in the ever-evolving realms of finance and strategy on a global scale.

Paula is an award winning CFO with over two decades in senior leading finance roles within ASX and private business here in Australia and the UK. Always being involved in transformational change, through developing and leveraging internal capabilities whilst also driving external m&aopportunities. An unapologetic business futurist, Paula’s eye is never far off the horizon, anticipating what transformations could be game-changing – for both businesses and individual clients alike. She brings her deep financial experience to her advisory and coaching clients and is able to provide an understanding of the role and requirements needed for senior financial leadership to influence with impact across whole of organisations both internally and externally. Bringing a strong sense of personal brand to all of her conversations, she is able to guide others through the challenge of seeing our super powers whilst being able to leverage those for the good of all stakeholders.

In both listed and private commercial businesses, the roles of Chief Financial Officer (CFO) and Chief Operating Officer (COO) are pivotal, each contributing distinct expertise to the organization’s success. In an ASX-listed technology and FINTECH business, the CFO manages financial operations and investor relations, while the COO optimizes day-to-day functions. Similarly, in a multinational property services group, the CFO navigates complex financial landscapes, while the COO oversees global operations. Meanwhile, in a global insurance group, the CFO manages risk assessment, and the COO handles claims processing. In engineering consultancies, the CFO handles project budgets, and the COO focuses on project management. For SME technology firms, the CFO secures funding, and the COO oversees product development. In public-private partnerships, both roles balance objectives and efficiencies. Moreover, executive coaching programs enhance finance teams’ capabilities, fostering strategic thinking and leadership qualities essential for navigating diverse industries and driving sustainable growth.

With a robust background in financial advisory, corporate finance, and investment management, Ahmed Ghazy is a distinguished professional known for his comprehensive experience across diverse sectors. His expertise spans several critical areas, including investment advisory, financial reporting, and corporate finance, highlighted by a successful track record with the Big Four firms and in investment banking. Ahmed has been instrumental in advising on M&A transactions, financial restructuring, and strategic financial planning both locally and across the Middle East.

His academic contributions as a part-time instructor of business valuation at the American University in Cairo underscore his commitment to nurturing future finance professionals. Ahmed’s industry experience encompasses contracting and construction, consumer goods and retail, manufacturing, non-banking financial institutions, and healthcare sectors.

Ahmed Ghazy’s exceptional blend of experience, coupled with his professional certifications and deep industry knowledge, positions him as a leading figure in the field of finance. His dedication to professional development and education, alongside significant contributions to financial advisory and strategic planning, marks him as a valuable asset to any organization or educational institution.

Muhammad Zeeshan is a strategic minded, commercially driven and self-motivated and passionate finance and business professional and entrepreneur with more than 20 years of rich corporate experience across Asia, Middle East and Europe regions within Finance/FP&A, Strategy, Operations, Finance Transformation and Digital Business Transformation, working as a consultant with big 4 consulting firm PWC and across diversified range of industries including Telecommunication/ICT, Trading, Retail, F&B, Construction Contracting and Manufacturing.

He is the founder and managing director of HOFT group. International speaker, trainer, coach and consultant – delivered in more than 7 countries across Asia, Middle East and Europe Worked as Finance Expert Panel member at Atheneum Germany Acted as President of CFO Community in the Middle East Region.

With a wealth of experience spanning across various sectors and regions, he has spearheaded transformative projects in finance, business strategy, and digital innovation. As a Fractional CFO, he orchestrated the metamorphosis of the Finance function at Asia Construction in Oman, shifting its focus from mere control to becoming a value-centric business partner. Similarly, he replicated this success across the Middle East, including the UAE, KSA, and Egypt, guiding numerous clients towards a paradigm of value creation. His tenure at PWC Pakistan equipped him with invaluable insights as an Audit and Business Advisory Consultant, honing him ability to navigate complex financial landscapes. Additionally, his roles as a Start-Up Advisor for ventures in the UAE, Poland, and Nigeria, and as a Business Strategy Consultant for The Corporate Group in the UAE and KSA, underscore my versatility in fostering growth and innovation. Notably, he led comprehensive Business Transformation initiatives at Elhaam Investment Group in the UAE, encompassing strategic, financial, and digital facets. Furthermore, his commitment to knowledge dissemination is evident through his training of senior finance leaders from esteemed organizations like Alstom International, SALIC-KSA, DEWA-Dubai, and PWC Middle East & Africa, impacting over 6,000 professionals globally. These endeavors reflect his dedication to driving organizational excellence and facilitating impactful change in today’s dynamic business landscape.

Dr. Ahmed is an award-winning strategic advisor, educator and founder of LevelUp Ltd., empowering individuals and businesses to integrate sustainability and good business practices through purpose-driven leadership, elevating knowledge, and leveraging cutting-edge technology. Bringing over two decades of expertise, honed at global consulting firms, he’s an authority on ESG, internal audit, and corporate governance. He serves on the Technical Committee of The ESG Exchange and the Advisory Board for the Global Internal Audit Foundation.

With a rich background as the former Chief Audit Executive for two conglomerates, Dr. Ahmed serves as a trusted advisor to boards and audit committees, providing invaluable insights into strategic decision-making processes. His multifaceted role includes not only strategic advising but also a pivotal role as a transformative trainer. Specializing in ESG, sustainability, purpose-driven leadership, and high-performance teams, he goes beyond theoretical frameworks, imparting practical wisdom to participants. Dr. Ahmed’s commitment to research and education is evident through his associations with esteemed institutions such as Harvard, Durham and London Business Schools. This academic rigour, coupled with his practical experience, elevates his workshops, endowing them with unparalleled depth and relevance.

Under his leadership, LevelUp Ltd. supports and guides SMEs on a transformative ESG journey, enabling them to gain greater control over their ESG data, and meaningfully contribute to a sustainable future. Dr. Ahmed boasts an impressive array of achievements and qualifications that underscore his expertise and leadership in various domains. Serving as a Board and Audit Committee Member, he brings a wealth of experience to strategic decision-making and financial oversight. His academic journey includes being recognized as a Sloan Fellow of the London Business School, UK, specializing in Leadership and Strategy, and earning a doctorate in mitigating greenwashing from Durham University, UK. Dr. Ahmed holds an MBA from the prestigious Manchester Business School, UK, and is an alumnus of the Harvard Business School, where he excelled in Executive Leadership. His professional accreditations include being a Certified Internal Auditor (CIA) in the USA and a Certified Public Accountant (CPA) in New Hampshire, USA. Dr. Ahmed’s commitment to knowledge dissemination is evident in his role as the author of the influential book “Internal Audit Strategic Fitness,” showcasing his thought leadership in the field.

Throughout her career, Rania has had the privilege of working with numerous leaders and executives, enabling them to achieve remarkable results. Her primary objective is to influence, inspire, and motivate individuals to become more confident, resilient, and adaptable in the face of constant change. Rania specializes in coaching leaders, raising their awareness, and supporting them in reaching exceptional outcomes. She is extensively involved in facilitating and training individuals with the essential skills needed to thrive in today’s competitive world.

Rania’s credentials include an ongoing pursuit of a Master’s in Sustainability Planning, as well as certifications in Training of Trainers (TOT), Professional Training Practitioner (PTP), Career Coaching (ICF), Leadership & Executive Coaching (CCEICF), Organizational Development Coaching (CCE-ICF), Life Coaching (ICF), NLP Practitioner (ABNLP), Emotional Intelligence (EI) Coach Practitioner (CCE-ICF), and Public Speaking (AUC).

Rania offers a wide range of services, including leadership training programs for managers and executives, coaching and mentoring for emerging leaders, strategic planning, business psychology, career planning, leadership assessment, and personal/career development plans. Additionally, she provides emotional intelligence and self-awareness workshops, communication skills development, public speaking and presentation workshops, goal setting and productivity training, mind mapping, and negotiation and persuasion techniques in Egypt and abroad.

Rania’s exceptional coaching skills, extensive training and teaching experience, plus strong communication abilities position her as a unique Trainer, Facilitator, Coach, and Public Speaker. Her passion for adding value and contributing to the success of others has prepared her profoundly for impactful engagements.

Ahmed El-Shamy stands out as an expert in the financial sector with extensive experience in multinational organizations, having a special focus on financial modeling and analysis. His profound knowledge in leveraging advanced technologies such as Artificial Intelligence and Machine Learning sets him apart as an authoritative instructor in the niche of financial data analytics.

Ahmed’s proficiency in optimizing financial processes and championing data digitization equips him with the unique ability to guide finance professionals keen on mastering their next-generation technical FP&A capabilities.

His array of certifications as a FPWM™ Financial Planning & Wealth Management Professional, FMVA® Financial Modeling & Valuation Analyst, BIDA® Business Intelligence & Data Analyst, CBCA® Commercial Banking & Credit Analyst, acquired from the Corporate Finance Institute; and more advanced data analytics certification accredited from SAS, Google, the CFA Institute, and IBM, showcases a well-rounded expertise in finance. Ahmed has effectively transferred his knowledge through collaborations with esteemed educational platforms, delivering courses that span FP&A, Generative AI, Business, and Risk Analytics. His collaborative workshops have demystified business and financial analysis for large corporations, offering fresh insights to both students and professionals.

In addition to his instructional roles, Ahmed actively engages in volunteer work, sharing his wealth of knowledge with a broader audience through platforms such as FinTech Egypt and the Profitability Analytics Center of Excellence (PACE). His commitment to fostering educational growth in the finance community is evident in his comprehensive approach to teaching and mentorship.

Rania Lelah stands as the founder and principal coach of Influence School, boasting a rich tapestry of expertise in training management, leadership coaching, executive coaching, career coaching, and being a certified practitioner in both NLP (Neuro-Linguistic Programming) and Emotional Intelligence. With a remarkable professional journey spanning over 17 years in training and 5 years in coaching, Rania has solidified her status as a distinguished People & Professional Skills Trainer, Facilitator, and Coach. Currently, she shares her wealth of knowledge as an instructor at prestigious institutions such as the Arab Academy for Science, Technology and Maritime Transport and Ain Shams University, alongside other entities.

Rania’s commitment to fostering personal and professional growth extends beyond teaching, as she actively engages with leaders and executives. Her mission revolves around influencing, inspiring, and motivating individuals to cultivate confidence, resilience, and adaptability in the ever-evolving landscape of constant change. Specializing in coaching leaders, Rania elevates awareness and provides unwavering support, resulting in exceptional outcomes. Her passion for empowering individuals is underscored by her role in facilitating and training people in crucial skills required to thrive in today’s competitive world.

Rania’s extensive qualifications include ongoing pursuit of a Master’s in Sustainability Planning and certifications in various areas such as Training of Trainers, Professional Training Practitioner, Career Coaching, Leadership & Executive Coaching, Organizational Development Coaching, Life Coaching, NLP Practitioner, Emotional Intelligence Coach Practitioner, and Public Speaking. Her comprehensive range of services encompasses leadership training programs, coaching and mentoring for emerging leaders, strategic planning, business psychology, career planning, leadership assessment, and personal/career development plans. Rania also conducts workshops on emotional intelligence, self-awareness, communication skills, public speaking, presentation skills, goal setting, productivity training, mind mapping, negotiation, and persuasion techniques, both in Egypt and internationally. Her exceptional coaching skills, extensive training experience, and strong communication abilities position her as a unique and impactful Trainer, Facilitator, Coach, and Public Speaker, reflecting her unwavering dedication to adding value and contributing to the success of others.

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CERTIFIED CHIEF FINANCIAL OFFICER (C-CFO)™

Program Overview

Who Should Attend

Program Outlines

Early registrations are encouraged. Seats fill up quickly!

Early registrations are encouraged. Seats fill up quickly!

What you'll Learn?

What you'll Learn?

Certification

Program Key Features

Live Sessions

Experimental Sessions

Acclaimed Case Study

Global Alumni Benefits

Success Coach

Global Peer Group

World-renowned Trainer

On-campus networking

Live Sessions

Experimental Sessions

Acclaimed Case Study

Global Alumni Benefits

Success Coach

Global Peer Group

World-renowned Trainer

On-campus networking

Trainer Of This Program

Dr. Rachad Baroudi

Islam Saadany

MOHAMED ELROUBY

Paula Kensington

Ahmed Ghazy

Muhammad Zeeshan

Dr Ahmed Shawky Mohammed

Rania Lelah

Ahmed El-Shamy

Dr. Rachad Baroudi

Islam Saadany

MOHAMED ELROUBY

Paula Kensington

Ahmed Ghazy

Muhammad Zeeshan

Dr Ahmed Shawky Mohammed

Rania Lelah

Ahmed El-Shamy

CONTACT OUR TRAINING ADVISOR

Download The Brochure

CONTACT OUR TRAINING ADVISOR

Download The Brochure

Early registrations are encouraged. Seats fill up quickly!